The Truth About Diamonds
For decades, the diamond industry has promoted mined "real diamonds" as symbols of status — and even as investments. But the reality is very different.
Mined diamonds are largely a marketing creation designed to maintain scarcity and high prices.
In truth, most people do not gain value from purchasing natural diamonds — they often lose money when reselling, as the market is controlled by a few powerful entities.
At ANGUROFF, we challenge this outdated model.
Why ANGUROFF Leads the Way
We offer lab-grown diamonds that are identical in every way to mined stones — certified by the world's top labs, GIA and IGI, guaranteeing their authenticity and quality.
These diamonds have:
- The same chemical composition (pure carbon)
- The same crystal structure and sparkle
- The same hardness — 10 on the Mohs scale, the hardest natural material on Earth
The only difference is their origin: ethically grown in a lab, free from conflict, exploitation, and environmental harm.
Moissanite Story
Over 50,000 years ago, a massive meteorite blazed through the sky and crashed into the Earth's surface in the Arizona desert. In the heart of that fallen star, scientists later discovered a glittering miracle — tiny crystals with a brilliance unlike anything else on Earth.
These rare crystals were made not of diamond... but something even more extraordinary: silicon carbide — later named moissanite, after Nobel Prize-winning scientist Henri Moissan, who first uncovered them in 1893.
What he had discovered was a gemstone not formed in the Earth's crust, but in the fires of a dying star.
Moissanite is literally born in the stars — a gemstone of cosmic origin. It carries the fire,
the light, and the eternal mystery of the universe itself.
Today, through the art of modern science, we are able to recreate this miracle in the lab, crafting moissanite stones with unmatched fire, brilliance, and durability — responsibly, ethically, and without harming the Earth.
In every piece we create, you hold a piece of the cosmos — a star reborn into timeless beauty.
Moissanite
The Gem of the Cosmos
Our moissanite collection is equally exceptional — made from a gemstone first discovered in a meteorite, boasting:
• Certification by GRA
• A hardness of 9.25 on the Mohs scale, second only to diamond
• Exceptional brilliance and fire, exceeding that of diamonds
• Ethical, sustainable production
Moissanite offers a stunning alternative for discerning clients seeking celestial beauty without compromise.
The ANGUROFF Promise:
Precision, Purity, and Purpose
ANGUROFF combines cutting-edge ethical innovation with the legendary craftsmanship of Antwerp's diamond district. Our lab-grown diamonds carry certifications from the world's leading gemological institutes, GIA and IGI, guaranteeing absolute authenticity and unmatched quality. Our moissanite stones, certified by GRA, are carefully selected for their exceptional brilliance, fire, and durability - placing them among the highest quality gems available on the market today.
Founded by Yuri Anguroff, a visionary with deep European roots and an unwavering commitment to excellence, ANGUROFF embodies the new standard in fine jewelry:
- Crafted with unmatched precision and passion by the world's elite designers and artisans in Antwerp
- Born from innovation and uncompromising ethical responsibility
- Designed for discerning clients who demand brilliance and quality without compromise