A Legacy Forged in Light and Integrity
ANGUROFF was born from a family legacy of courage and sacrifice.
In 1980, Colonel Valeri Angurov, the uncle of our founder, lost his life during a mission in Angola — a conflict driven, in part, by the world’s desire for diamonds.
His death revealed a painful truth: true beauty should never come at the cost of human life.
Years later, his nephew, Yuri Anguroff, transformed this tragedy into a vision — to create a world where brilliance is born through peace, not conflict.
Every diamond we craft is grown in the laboratory, not mined from the earth. Each one shines as a symbol of purity, progress, and respect for life.
What once demanded sacrifice now represents a new kind of luxury — one built on responsibility, integrity, and light.
Our mission is to create jewelry that reflects both brilliance and conscience:
• Lab-grown diamonds, identical to mined stones but free from harm
• Celestial moissanite, with beauty and fire that rival the world’s rarest gems
• A promise of transparency and timeless design in every creation
ANGUROFF — where legacy becomes light.
CEO Story – Yuri Anguroff, Founder & Creative Director
A Question of Passion
From the age of 12, Yuri Anguroff immersed himself in jewelry workshops, learning the intricacies of design, stone cutting, and craftsmanship from master artisans. By his teenage years, he had already spent time in the ateliers of Antwerp, Belgium, the world’s diamond capital, working alongside master gem cutters and designers. These formative experiences shaped his understanding that true luxury is built on skill, precision, and respect for the wearer, not just on price or marketing.
Over the years, Yuri honed his craft in high-end jewelry studios across Europe and the Middle East, gaining first-hand experience in the design, production, and presentation of luxury pieces. He developed a keen eye for quality, a deep understanding of diamond grading, stone selection, and finishing, and a passion for ethical luxury — ensuring that every creation respects both the wearer and the world it comes from.
In 2025, at just 20 years old, Yuri founded ANGUROFF, a luxury jewelry maison dedicated to creating pieces of unmatched brilliance, ethical integrity, and timeless design. Every piece reflects his lifelong pursuit of excellence, from the fire of GIA/IGI-certified AUTHENTIQUE lab diamonds to the cosmic brilliance of ASTARÉA moissanite (GRA-certified), crafted with care and precision in workshops inspired by Antwerp’s legendary diamond district.
“Luxury is not just about beauty — it is about honesty, integrity, and the respect we show to those who wear our creations. At ANGUROFF, every gem, every cut, and every design is a promise that our clients will never be misled or deceived.” — Yuri Anguroff
ANGUROFF — Excellence Rooted in the Heart of the Diamond World
Founded and headquartered in Dubai, UAE, ANGUROFF draws its unparalleled expertise from the world's most prestigious diamond capital - Antwerp, Belgium.
Antwerp stands as the undisputed global center for diamond trading, cutting, and polishing, where centuries-old tradition meets the pinnacle of modern technology. Our collaboration with the world's most skilled designers and master craftsmen in Antwerp ensures every piece reflects the highest standards of artistry and quality. Every stone whether our certified lab-grown diamonds or exquisite moissanite is meticulously cut and polished to achieve the finest quality attainable worldwide.